Fashion and music – that’s a match made in heaven. The two inspire each other and are twice as fun when they’re combined. What would a concert be without the eye-catching stage looks, what would a fashion show be without the fitting soundtrack – and what would your night out be without the carefully chosen outfit? Exactly! The creators of the brand Axel Arigato, founded in Sweden, also love music and, in general, creating experiences. They see their brand, founded in 2014, as a stage and have made it big – not only through Instagram and a store in London – but also a festival back in Copenhagen. If a truck with great sounds were to pull up on the RAW-Gelände, let’s say – it could be one of those moments: one to be remembered. Not only because the truck is yellow, in keeping with Axel Arigato’s style and – to match what marked the brand’s success – looks like a shoebox. It’s also because the lineup is curated by Berlin’s hyped music and broadcasting community, Hör. As a result, the lineup is fresh: among others, Lily Ackerman, Cecilia Tosh (Kotti Island) and Tommy Holohan, known for her heavy tech house, will be on the decks. In other words, Saturday won’t just be hot hot hot in terms of the weather, but also because the RAW-Gelände will briefly be transformed into an open-air party. It might just be one of those unforgettable Berlin moments that not only looks and sounds good, but is simply unique.
Text: Nikita Tyrell / Photos: Corentin Loubet
Axel Arigato Music Truck in Berlin, RAW-Gelände, Revaler Str.99, 10245 Berlin–Friedrichshain; map
24.06.2023 18–22h
@axelarigato
@hoer.berlin
