What actually makes a good poster? We constantly try to redefine the criteria – somehow in vain. An interesting typeface? Informative content? An eye-catching color scheme? These parameters are shifted again and again – and it is precisely then that they cause a stir. Maybe that’s what makes a good poster: breaking the rules. Like any other medium, there are posters en masse in the physical (and digital) space. So to stand out, sometimes you have to break out. Every year, a jury of five experts deals with precisely these questions at the 100 Beste Plakate exhibition, which has become a tradition among designers and a fixture of the summer. This year, during a two-day jury session, the best, most eye-catching and most interesting were selected from 2298 submissions from Germany, Austria and Switzerland. The exhibition kicks off in Berlin, then continues through neighboring countries and on to South Korea and most likely Moldova and Romania. This Thursday (15.06.2023), the winning motifs will be ceremoniously presented in the foyer of the Kulturforum. It will be diverse, animated, challenging, loud, but above all inspiring.
Come by and meet winners, jury members (chaired by Barbara Kotte), the president of the competition, renowned graphic designer and professor Fons Hickmann, students and other fans of this undefinable medium. If you can’t get enough of the posters that evening and are far too busy talking to like-minded people, you should definitely buy the limited edition book on the exhibition, which features selected graphic designers. Well, if those aren’t the (nearly) 100 best reasons to pay a visit!
Text: Robyn Steffen / Photos: Arne Meyer & Chloe Galea / Credit: 100 Beste Plakate e. V. 2014/2023
Foyer of the Kulturforum, Matthäikirchplatz, 10785 Berlin–Tiergarten; map
Tue, Wed, Fri–Sun 10–18h, Thu 10–20h. Free admission.
The exhibition opens tonight (15.06.2023) at 19h30 and runs until 09.07.2023.
@100besteplakate
