FROM THE SWABIAN ALB TO BERLIN AND THE WORLD — THE LABEL FOR SUSTAINABLE TEXTILES MERZ B. SCHWANEN CELEBRATES ITS BIRTHDAY
What do the series The Bear and Merz b. Schwanen have in common? Actor Jeremy Allen White as chef Carmen (Carmy) – almost always in that one white T-shirt. If, like me, you fell down a rabbit hole a few weeks ago when the second season aired, you may have gotten a taste for the show’s costumes. The focus is on workwear – practical, but made to a high standard. It’s no surprise that Merz b. Schwanen comes close. Originally founded in 1911 and revived in 2011 by Gitta and Peter Plotnicki, the label for sustainable textiles looks back on a history rich in tradition. Today, the repertoire of designs ranges from the aforementioned white T-shirt to unisex twill jackets and bucket hats. For the production of the Good Originals collection, 100-year-old loopwheeler knitting machines are used, which are operated by hand in the Swabian Alb. High-quality, certified sustainable materials are also used: everything is natural, the certified organic cotton is sourced from Greece; linen, mulesing free merino wool, and cashmere make the Good Basics collection, which is made in Portugal, feel particularly comfortable to wear. Since it’s best to get an impression of clothing in person, Merz b. Schwanen is celebrating the one-year anniversary of its Berlin flagship store in the Scheunenviertel on 31.08.2023. Not only can you try out the collections, but you can also customize your own shirt with textile paint and stamps – drinks and tunes included!
Text: Sophie Döring / Photos: Lil Summer & Peter Plotnicki
Merz b. Schwanen Store, Gormannstr.25, 10119 Berlin–Mitte; map
Birthday party 31.08.2023 16–20h